Many people are still questioning how to promote their website so that they can get good traffic. Moreover, interestingly, each has its own requirements for the number of unique visits, for example, some believe that 40 visitors a day is progress, others need at least 200, and the third and 1000 seem small. However, few of them think that the more attention you have got to visitors today, the more they will come to you tomorrow. In any case, below I gave some tips on how to keep visitors on your useful site.

First of all, imagine yourself in the visitor’s place. If this is difficult for you, ask your friend (friend) to visit the website and watch every movement and question. Does he like being here? Is it easy for him to find the information he needs? Will he ever return to your website without your request? Carrying out such tests and eliminating defects (in terms of visitors) you will achieve more success than uselessly occupying top positions in the search engine.

And now about how, after all, are people interested in visiting your website? Here are a few tips (they are a bit off-track, as you might expect):

1. Quality content.

Random visitors on the site, as a rule, not much. Most often you come to those who are purposefully looking for a product, service or information on an issue of interest. The content of your site should reflect the requirements of the visitor. Therefore, it’s better to write content for them than to search for the mythical optimal keyword density.

If you offer a service or a product, the description should be made clear so that in a short period of time you can assess the solidity of the firm, its competence in the matter of interest, the quality of the product, guarantees and so on. Content should keep the visitor’s attention and encourage you to contact the company.

Content is the king, as Google employees say.

And they are right. Even if you have an entertaining website or blog, nothing can attract the attention of the user (design, number of external links or presence of keywords in the title), as content, interesting or useful.

2. Competent navigation.

The visitor has come to a page of your site, usually this is the main page. Most often, when visitors are interested, they want to look through more pages, finding additional interesting (or useful) information (content). In the case where navigation on the site is very simple, they happily “leaf through” your site, already intuitively understanding (or remembering) where what sections are located.

Who knows the social network In contact with, he certainly noticed how quickly you can move from section to section, from one friend to another and so on, no longer hesitating about where to click and where to find the information you need. Remember another site, for example, many people use mail from Yandex or Google Mail. Navigation and mail management is thought out, practically, to the smallest detail. The great success of these postal workers is in the convenience of their use (usability). What prevents you from thinking through the navigation on the site in such a way that you yourself can work with it quickly and pleasantly?

Inconvenient navigation on the site repels and if it, moreover, is not supported by quality content, then do not expect that visitors will long stay on your site or recommend it to someone of their friends.

3. Usability.

In this case, I mean the totality of those parameters that allow using the resource as efficiently as possible. For example, the presence of a large number of banners on the site, pop-ups or oddballs interferes with the interaction of the user with the resource. The same goes for unreadable text, color solutions, convenience of placing blocks and so on. About usability written many articles, they can be found, for example, in Google, be sure to read.

If you provide services, then the visitor should not be distracted from what is offered on the site. You want to detain a client, not lose it?! Therefore, do everything in your power to ensure greater usability of the site, which begins with the design development and ends with the speed of loading the pages.

Remember the sites that you visit most often. Remembered? And now think about why you come back to them again and again? What can you identify from them useful and implement in your project? These three “whales” will help you guaranteed for 1-3 months to significantly increase attendance without the use of a special SEO Expert.

In recent years our dependency on the internet has increased ten folds. With internet as a platform, advertising and marketing has also increased exponentially. People nowadays use search engines for the minutest of suggestions and to find multiple options. This gives businesses a platform to advertise and come before the general public and grow their clientele. According to surveys websites that turn up as the top five search results see a lot more traffic than the ones that appear later. This is where SEO services are needed.

Ranking up on search engines is a result of either paid advertisement or search engine optimisation. SEO consultation services will help increase your reach without paid advertisements and will help you with organic traffic. Organic traffic is the traffic that comes to your website because of your reputation, content and authority. The better and well-managed your site is, more is the inflow of traffic.

E-commerce SEO consultants will help you build your website’s authority and will help you make the search engines believe that your website is valuable to the internet and is something that people are willing to see and explore. The best SEO consultant will mainly focus on organic traffic, as ninety four percent of organic search results get clicks compared to six percent of paid advertisement. While large firms tell their clients to use Ad words or other PPC advertising methods, this is not the best SEO guidance, because SEO mainly deals in getting your website free organic traffic.

While there are a lot of SEO consultation services out there, one must have a clear idea how to choose the best SEO consultant because SEO can help you and your business to grow multiple times if used properly.

Firstly your SEO consultant must have a clear idea on how to choose the correct keywords for your website because keywords play an important role in SEO and the correct keywords can draw huge traffic to your website. Many SEO firms provide you with content and others work on the already existing content. So, you must know beforehand if your consultant will help you with the content or not.

Your consultant must have an eye on your competitor sites and must analyse which companies are performing well and why.

The best consultants do not provide you with a quick fix because SEO is not a one time thing. Your E-commerce SEO consultant should not just add meta tags without adjusting the content and adding external inbound links as search engines like Google do not care about meta tags.

Last but not the least your consultant must not use hidden links or texts to boost the keyword density or link relevancy because doing this might result search engines marking your site as spam.

SEO is a wonderful tool and choosing the best SEO consultant is the most important task to help grow your reach and boost your business.

Build a Sitemap

In order for a search engine to display a website in the SERPs, it has to index every page on it. Still, those who are just starting do not know the ways to help search engines index their web pages. There is a probable solution to this. They can build a sitemap that lists all pages on their website, simplifying the indexing process for search engines. This step should always be remembered.

Do Mobile-optimization

At present, nearly all people use their mobile gadgets to keep in touch. Additionally, this is the best way to browse on the web as well. Google is also aware of that. For this reason, the world’s search engine giant goes for mobile-friendly websites. If you don’t want Google to ignore your website, you should do a mobile optimization for it. Your site should not be filled with ads as well, so it can be easily navigated by mobile users.

Focus on Local SEO

It is good to begin with these figures. People should be aware that 43% of Google, 25% of Yahoo and 25% of Bing searches are location-oriented. In addition, 50% of all searches have local intent.

The best strategy for businesses to draw a lot of consumers and meet their needs, particularly if their site supplies products/services within their locality, is through Local SEO.

A number of tips to consider are:

Always use local keywords;
Include the name in Google My Business;
Write relevant content on the blog;
Identify all contacts related to the business;
Come up with a local domain name.
Make a Huge Investment in Social Media Presence

Social media marketing is among the most effective, free ways to boost a website. Social media presence is not only about creating an account on different platforms. Rather, it is about the frequency of posting fresh content, and the level of engagement received.

When creating or contributing content on a regular basis, it would help to share them with others through social media. Other articles within the industry can also be shared. Businesses can cover a lot of content, so they have all the reasons to participate in social media.

Moreover, search engines make use of algorithms in determining if the content is worth to be ranked. That is why those who use social media platforms go for articles that they consider valuable. When they discover that a particular content is easy to read and helpful as well, they will share it on social media sites.

Blogging

From an SEO point of view, blogging is critical for any website. It is a very powerful tool that can address the needs of a business. Therefore, these businesses should learn how to set up a blog on their site.

However, in blogging, there are some rules that need to be followed. As a start, since no one likes to read outdated content, it is important to write fresh, high quality content on a regular basis.

Next, the articles should not be limited to formal text-only content. It would be best to combine them with images, video materials and infographics. This way, the blog would look more striking and impressive.

It would be good to share high quality content on social media sites. This is effective in drawing more traffic to a website.